Instagram has over 500 million monthly users should

-
The fact that Instagram has over 500 million monthly users should make you want to optimize it to take your brand to the next level.
According to a recent study, 70% of IG users have already looked up a brand on the platform. Additionally, 62% of users follow a brand just because they like it! This shows that Instagramers are shopping aficionados. For your brand, this could be beneficial since you can subtly put your marketing message across, without any hard sales pitch.
So, let’s discuss a few tips to market on one of the biggest social media platforms, Instagram.

  1. SET UP YOUR INSTAGRAM ACCOUNT
The first step is to simply setup your brand profile. Include a brief ‘bio’ that tells people more about your organization and a website link to give potential clients the chance to be directly connected with your brand. Mostly, people use Instagram for leisure and photography- so remember not to add personal photos to your business profile.

  1. CREATE INTERACTIVE POSTS
Various reports have indicated that buyers are more likely to purchase products that have strong social media popularity. As marketers, you must stay consistent in creating unique photo streams that reflect your brand philosophy to effectively use this platform to promote customer-specific products.

  1. REACH A LARGER AUDIENCE
Only posting innovative pictures won’t bring in the audience. You need to ensure that more and more people engage with your brand and follow back. Further, unique hash tags can be used to widen your base as it will lead to an elevation in your brand popularity. At the same time, you must ensure not to clutter your content by excessively using hash tags since it can also confuse the audience. Enlist bloggers and influencers to your cause to bring your brand into the limelight.

  1. PROMOTE ENGAGEMENT-
Your brand cannot succeed without customer engagement. As a marketer, it is important to understand that the business is all about making your customers feel wanted. You must write captions that are proactive and speak out to them.  You can also use web based CRM applications to gain customer insights for specific targeting and initiate giveaways, targeted especially at them. Post pictures of the giveaways and shout-out the winners.


  1. ELEVATE BRAND POSITION AND SUCCESS-
After you’ve set the ball rolling, don’t stop. Keep engaging with new as well as existing customers and regularly track their engagement. Post and re-post popular content, be up-to-date and don’t spam your clients with unnecessary posts. Your audience should feel eager to follow you so it is your prerogative to consistently provide them with fresh content.

Comments

Post a Comment

Popular posts from this blog

CRM software in Croatia

-
Image
       Why Does Every Brand look for CRM software in Croatia?   CRM software in Croatia is one of the most useful and popular software that every reputed brand looks for. Brands need this business automation software not only just to track sales and marketing activities but need it to makes their sales and marketing team efficient in building strong and personalized relationships with their past, present, and future customers. Brands that truly wish to portray themselves as customer-centric organizations implement CRM software in Croatia. It offers some useful and unique business automation features that help sales and marketing professionals in more than one way. These useful business automation features of CRM – Customer Relationship Management software act as the major reason behind brands looking forward to implementing it into their sales and marketing processes. Let us dig into a few basic features of CRM, how these features help businesses and make CR...
Read more

sales automation software in Noida

-
How Can Start-ups Reap Out Benefits from Sales Automation Software? Any business owner today wants to fuel the sales of his/ her business? In a world full of cut-throat competition, it becomes very difficult for new start-ups to make their brand visible. Most of the times, the start-up business owners get confused about how to channelize and drive their marketing and sales process to generate higher ROI. The market is full of sales automation software in Noidaproviders, marketing automation in Noida tools. Any start-up business owner faces a hard time to choose the most appropriate sales automation software in Noidathat can fuel their business growth and performance. If you are a start-up business owner too and want to amplify the sales and revenue of your business, you need to evaluate the efficiency of your sales and marketing process. As per the random survey, sales reps spend more of their time in streamlining and driving non-sales-related tasks, while working on core sa...
Read more

Are you looking for a CRM solution for your SME

-
Image
  Are you looking for a CRM solution for your SME? CRM solutions have taken over almost every business, helping many SMEs in the last few years. Do you know what is the reason behind it? It is majorly because of the low cost of CRM. Consequently, there will be ample solutions in the market targeting especially small-medium enterprise companies. In SMEs, the majority of all customer interactions are handled by the members of in-house sales and marketing teams. And thus, smaller CRM vendors try to focus on the requirements of the sales team whether its contact management or email marketing. What is Enterprise CRM software? An enterprise CRM is customized to larger companies to satisfy their robust needs. These organisations consist of multiple departments as well as teams who rely on instant data access kept in the customer relationship management tool.   Your online CRM software allows for a higher automation level including customer interactions logging process or ...
Read more