CRM Software | Best CRM Software | Marketing Automation

In sales, building relationship is not an easy task and relationships never work on automated mode that could drive you leads, revenue and business. Right?

However to increase the output of your sales team, you have to off-load the burden from their shoulders and need to adopt the sales and marketing automation tool for better productivity and efficiency. Not all companies decide to implement the usage of CRM at their organization, believing it is too complex and expensive. SalezShark software is the crm application that automates your day-to-day manual tasks with a vision of saving your 2-3 hours on non-productive things. Besides, the powerful CRM platform boost efficiency with fully-integrated automation tools that offload your workload. Here are some key areas where automation is proven to be successful: 

1. Email

With raining leads into your sales funnel, it is evident to start an informal conversation with your prospects before jumping into your sales strategy. The use of well crafted email is an ideal option for salespeople to begin their sales journey, often with little insight of whether the recipient will open, or click the email. An average sales rep sends approximately 120 emails every day and the manual composition of drafting, sending and waiting for the reply will only increase the exaggeration level without adding any value to the mechanism. Therefore, the implementation of time-saving SalezShark marketing automation is the all-in-one marketing tool that sends thousands of emails in a single click, and at the same time presents you the email analytics of open and click rates as well.

2. Phone calls

Once you roll out the well-crafted email to your prospects, it's time to connect with them over call and brief about your product and services. This elevator pitch will act as the milestone to leverage your prospecting cycle into profitable relationships. With new intelligence tools, you can quickly review your last conversation and analyze the opportunity you have in your cards. The emergence of latest AI-driven functionalities like Gong & Chorus is easier to get the summarized notes to cut-down your manual note making the process. 

3. Appointment scheduling

In the age of taking appointments, it is wiser to schedule an appointment with your prospects and take out time for the e-meet.  Utilizing the SalezShark activity scheduler, it allows salespeople to invite the prospect and book calendar on their stated availability. Once the appointment is scheduled, it will send an automatic email notification and SMS to both parties to remind about the booked slot, either for the demo, call or meeting. With this small feature, more than 50% of salespeople are relieved from the back-and-forth appointment confirmations over email. 

4. Lead prioritization

With the sufficient initiatives of marketing dept, a sales rep get the number of leads from various sources like email campaigns, inbound, referrals or even through personal efforts. Now the question arises of setting the prioritization level of your leads that may look enticing on email but challenging when doing regular follow-ups. If the prospect reaches out to the client directly, it shows their level of interest and such inbound leads must be treated within 5-10 minutes of their onboarding. SalezShark Marketing Automation shows you the complete list of prospects who have opened and clicked your sent email. Prioritize your reach-out mechanism with buyers who are showing interest in your product and provide exclusive offerings to make them feel significant.