CRM Software | Marketing Automation Tools | Sales Automation Software | Lead management System

Tips to Draft Effective Sales Prospecting Email Template in the Year 2020 Drafting effective sales prospecting email templates needs serious practice. Your email templates should be interesting enough to get recipients’ attention, convincing enough to compel them to read your entire sales pitch, and thoughtful enough to convey a message that you have recipients’ best interests in mind. Besides that, your email template should do all that in a handful of sentences. It means the sales prospecting email template should be short, crisp, engaging and must generate curiosity in recipients’ minds that urge them to know more about your products and services by contacting you. Most of the sales and marketing professionals go wrong by drafting sales emails that are too lengthy, too self-centered, and provide little or almost negligible value to the recipient. Such sales emails always fail to get recipients’ attention because these emails get dismissed or marked as spam the moment they...

The Power of Social CRM Social Customer Relationship Management or social CRM is nothing but communicating with customers through social networking sites like Twitter, LinkedIn and Facebook. Social CRM integrates all types of social media platforms with customer relationship management (CRM) systems to provide insight into customer interactions with a brand, and to improve the quality of customer engagement. Social CRM refers to the methods used to establish customer relationships using various tools on social networks. It is a lot different from the traditional CRM. Using social CRM as a central component of your business model can bring significant benefits that are as follows: Customer Retention : Social CRM allows you to address customers’ queries and complaints effectively and in a timely manner, which creates a positive impact on customers. It also enhances customer loyalty. It also enables you to know more about your leads and existing customers. You can gain a better...

Grow Your Business with Sales Automation Scaling-up sales and revenue are one of the primary objectives of any business nowadays. In a fast-paced competitive world, it becomes extremely challenging for new start-ups and entrepreneurial businesses to scale-up their brand visibility. Most of the time, business owners, especially start-up business owners, get perplexed about how to drive the marketing and sales process to generate higher sales and ROI. Nowadays, the market is full of sales automation providers and marketing automation tools. Any start-up faces a plethora of challenges to select the most appropriate business automation that can enhance their business growth in terms of sales. If you are also a start-up and keen to amplify the sales and ROI of your business, you need to measure the effectiveness of your sales process. As per the random the survey, sales reps spend more of their time on non-sales-related tasks, while working on sales-specific tasks is down more th...

Fuel Your Sales Growth This Black Friday With the arrival of winter, the holiday shopping season is right around the corner. All online and offline stores are set to put forward their best deals to reap out the maximum benefits of upcoming Black Friday. But what is Black Friday all about? Well, Black Friday is the day after Thanksgiving. It is traditionally one of the largest and busiest shopping days of the year because it starts the holiday season. If you own a business and wish to entice new customers, then this is the right time to attract holiday shoppers that can fuel your business sales growth. If you’re wondering what you should do this Black Friday differently to amplify sales then take a quick look on the list below that can help you market your products and services: Plan Now As it is rightly said, “If you fail to plan, you are planning to fail,” so planning a marketing strategy is crucial and essential in order to fuel the sales this Black Friday. In the la...

Best Practices to Drive Email Marketing Campaigns in the Year 2020 Email marketing is one of the proven marketing techniques and a useful tool to communicate with the prospects that matter to the business. Email marketing helps companies to position products and services in front of the target audience effectively. It enables sales and marketing reps to fetch good sales and revenue. In order to drive the email marketing campaigns there are certain best practices which should be followed to strengthen the foundation of businesses’ marketing efforts, let us look into a few of them that are apt for the year 2020: Fix Deliverability Issues Most of the sales and marketing professionals go wrong by drafting sales emails that are too lengthy, too self-centered, and provide little or almost negligible value to the recipient. Such emails always fail to get recipients’ attention because of these emails get dismissed or marked as spam the moment they reach in the inbox of recipient...

Benefits of Marketing Automation Services The dynamics of the sales and marketing world are ever-changing. Things which were useful and advanced previously, are not of major importance now and few of them obsolete in nature now. With the pace of time, every technology updates itself to meet the changing needs of consumers. On the same note, the dynamics of marketing has also been transformed a lot with the pace of time. Marketing automation and sales automation software have completely transformed the dynamics of the sales and marketing world. Marketing automation is the basic need of businesses nowadays as it simplifies the task of the marketing team to prospect the lead in a far better manner. Hence with the selection of most appropriate marketing automation service organizations can make their prospecting procedure painless and faster. The market is full of various sales automation software and marketing automation services as per the business and industry-specific requiremen...

How CRM Improves Business One of the latest technologies that have changed the way of marketing and selling is CRM-Customer Relationship Management software. This software harnesses the power of Artificial Intelligence (AI) and business automation that ease the job of sales and marketing professionals and also helps businesses to acquire leads, nurture them and convert into customers quickly. CRM-Customer Relationship Management software is playing a vital role in improving the businesses by automating their regular tasks, enhancing lead conversions, providing intelligent insights in the form of real-time reports of sales and marketing campaigns’ performance and eventually increasing the sales and generating a higher return on investment (ROI). Let us look at how these multiple features of CRM-Customer Relationship Management software improves business: Marketing Automation: As we know that the dynamics of marketing are completely transformed now. Traditional marketing tactics ...

Significance of CRM software CRM (Customer Relationship Management) software is the most buzzword these days. It is the most talked word in the tech-world nowadays. The dynamics of sales and marketing is ever-changing, and it has been changed dramatically in the past few years. The tactics and techniques of sales and marketing have changed now. The arrival of new and advanced technologies like CRM software, sales automation, marketing automation, artificial intelligence has completely transformed the way of acquiring the leads, nurturing them and converting them into leads. CRM software offers a unified portal to the sales and marketing team, where they can automate various manual and tedious tasks. Prior to this, it was a herculean-task for the sales and marketing representatives to drive various sales and marketing manual and tedious tasks. Most of their time and efforts were going in vain to complete these activities and also chances of making errors were higher. However,...