Customer Relationship Management, or CRM

                                                         Customer Relationship Management, or CRM

Since customers are the heart of any successful business, Customer Relationship Management, or CRM is the veins through which the blood is supplied. In 1993, when Tom Siebel left Oracle, he came up with Siebel Systems to introduce sales force automation (SFA) that worked as the centralized source of the database, integrated with contact management features. In the late 1990s, the word CRM came into existence against the prevalent terms like enterprise customer management (ECM) and customer information system (CIS). However, some credit this to the technology research giant Gartner, while others believed that Siebel is perhaps the possible source.

With the transition of web-based CRM system to the cloud-based services, the CRM providers have come a long way to ease off repetitive sales tasks, automating marketing initiatives and providing value to the customer. It is your digital pen-and-paper support system that improves customer retention and enhances productivity to leverage sales efforts up to the entirely different level. With SalezShark CRM you can empower your salespeople to handle sales and marketing single-handedly and also keep a track on their activities. Referring to the 2018 Sales Operations Optimization Study from CSO Insights, there has been a rise of 46% in the usage of CRM within sales teams, as compared to the 37% record in 2013.

The effective use of CRM software is designed to enhance productivity and reduce costs to provide the best customer experience. The real-time insights of restored sales analytics and database information restored assist employees to deliver resolutions at the faster speed and managing upselling and cross-selling opportunities with great efficiency. In simple terms, SalezShark CRM is the merger of business strategies that are produced by marketing facilitates by sales reps and streamlined by technology to come up with a valuable and time-saving solution.

Unlike traditional marketing features, today’s social intelligent consumers are aware of modern marketing and sales tools that can accelerate their business growth. In such a scenario, a sales automation feature come up as an immense help to drive your revenue from valuable real-time data insights while creating impactful marketing strategies. The CRM that proves to be truly effective is the one that immediately responds to the lead. SalezSharkcrm prompts to manage your sales routine with end-to-end support systems like integrated calls, sending notifications, setting reminders and managing day-to-day sales activities with profound ease.

Harness the power of email marketing in your sales propaganda by automating your email campaigns in three easy steps like create, draft and send. That’s it! However, the main job of connecting with your leads will now begin, where you need to keep the track of open rates and click rates. You can view your analytics report in the marketing dashboard of SalezSharkcrm account that will increase your reach out to the right target audience with the right email marketing tool.

                      

SalezShark sales automation ensures that you never miss an opportunity that comes in the form of missed calls in your IVR that can be traced until he or she feels content with the proposed resolution. Keeping in the mind the significance of smartphones, you can also view or edit your sales activity on-the-go and stay agile by downloading the SalezShark mobile app and connected to your teammates.

These are the traits of using good CRM software that will offer you consistency and efficiency in your sales and marketing tasks. With these smallest to biggest integrations, you can continue your work-life as smooth as the ocean waves and as effective as the tide itself. Remember, the sales experts of SalezShark are just a call away +91 9015731800 (IND) & + 14155244135 (US) and you can also schedule a 10 minutes free demo with us to know more about SalezSharkcrm and its features.